Wedding Photographer, Videographer, or Content Creator: What’s the Difference?

When planning your wedding, the question of who you should hire to capture your big day often comes up - photographer, videographer, content creator… or all three? We get it, it can be confusing! As photographers and videographers, we've recently teamed up with some talented content creators, so we thought we’d break down what each of us does, how we work together, and why having all three is a game-changer for your wedding.

PHOTOGRAPHER: WE'VE GOT THE TIMELESS SHOTS COVERED

As photographers, we’re there to capture those iconic moments of your day - everything from the walk down the aisle to the first kiss. We focus on creating timeless, high-quality images that you’ll want to look back on for years to come. We’re also the ones corralling the family for group shots and making sure we don’t miss those beautiful candid moments in between.

Our job is to give you photos that not only look stunning but also tell the story of your day in a way that feels authentic and true to who you are as a couple.

Why you need a wedding photographer:

  • We capture all the key moments in a way that’s classic and timeless

  • Our photos are perfect for prints, albums, and frames you’ll cherish forever

  • We lead the way in organising and making sure nothing is missed!

See some of our recent wedding galleries to get a feel for our wedding photography style.

VIDEOGRAPHER: WE BRING YOUR DAY TO LIFE

While we’re snapping away, our videographer/s will be busy filming the action. They capture your wedding in a way that photos can’t - think movement, sound, and atmosphere. From the teary vows to the epic dance party, they make sure everything is preserved in motion.

Working together with the photographer, the videographer’s job is to turn your wedding day into a cinematic memory, giving you a film you’ll want to watch on every anniversary. Whether it’s a short highlight reel or a full-length wedding video, they’ve got it covered.

Why you need a wedding videographer:

  • We capture all the movement and little moments that photos can’t

  • Our wedding films are heartfelt and timeless, preserving the energy and emotions of your day

  • We provide short highlight and videos for easy sharing, something you can re-watch over and over again.

See some of our recent wedding videos to get a feel for our wedding videography style.

CONTENT CREATOR: INSTANT, SOCIAL-READY SNIPPETS

Here’s where things have changed recently! We’ve partnered with some talented local content creators who specialise in creating quick, fun, and shareable moments from your wedding day. While we’re focused on delivering polished, timeless photos and videos, your content creator is there to grab those behind-the-scenes, in-the-moment snippets - perfect for Instagram or TikTok.

They’re all about capturing the vibe of your day in real-time, so you can share highlights with friends and family straight away. Think fun TikTok videos of your bridal party getting ready or a sneak peek of your first dance, ready to share soon after your day!

Why you need a wedding content creator:

  • They provide real-time content that’s ready to share on social media

  • Their clips are fun, candid, and on trend, perfect for the moment

  • Great for keeping your wedding guests (and those who couldn’t make it) in the loop.

SO, WHICH SHOULD YOU CHOOSE?

Here’s the thing: each of us brings something different to the table. We, as photographers, focus on creating beautiful, lasting images. Our videographers capture the emotions, movement, and sound of the day. And content creators then make sure you’ve got something fun and fresh to share in real-time.

Why not have it all? With all three, you get a complete package - timeless photos, a wedding film you can relive over and over, and quick, social-ready content to post right away. Together, we make sure every single moment is captured, from the big, dramatic ones to the little, fun ones in between.

By combining the talents of photographers, videographers, and content creators, you’re setting yourself up for the best of both worlds - memories that last forever and snippets that are perfect for right now.

Most importantly - you’ll want a team that works cohesively together to give you the best result! Want to find out more on our combined photography, videography and content creation packages? Contact us for more info and we’ll get the ball rolling!

Did you find this advice helpful? Check out more wedding photography tips and advice on The Figtree Guide.

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